Channels
Channels
Each channel ships with its own attribute specification, defaults and preview, so the feed you generate is the feed the platform expects.
- 2 channels in the free plugin
- 19 in Pro
- 5 output formats
Google Shopping
Merchant Center primary feed with the full Shopping attribute set, bundled Google product taxonomy and category mapping.
- XML
- CSV
Google Local Inventory
Per-store price and availability data that pairs with a Local Products feed.
- TXT
- TSV
- XML
Google Local Products
List in-store products on Google Search, Maps and the Shopping tab.
- XML
- TXT
- TSV
Google Dynamic Search Ads
A page feed that tells Dynamic Search Ads exactly which landing pages to target.
- CSV
Google Dynamic Remarketing
Google Ads business data feed that powers dynamic remarketing without Merchant Center.
- CSV
- TSV
Google Promotions
Merchant Promotions feed — coupons and offers on Shopping ads and free listings, one promotion per feed.
- XML
- TXT
- TSV
Google Product Reviews
Exports approved WooCommerce reviews in Google’s product review schema.
- XML
Social
5Meta / Facebook / Instagram
Catalogue feed for Facebook and Instagram Shops and Advantage+ catalogue ads.
- XML
- CSV
TikTok
Product catalogue for TikTok Video Shopping Ads and catalogue carousels.
- CSV
- XML
- TSV
Catalogue feed for shoppable Product Pins, plus an RSS board feed that auto-publishes Pins.
- XML
- CSV
- TSV
Snapchat
Product catalogue for Snapchat Dynamic Ads and Collection Ads.
- CSV
- TSV
- TXT
- XML
X
Product feed for X Shopping Manager (US merchants, USD prices).
- CSV
- TSV
- TXT
Advertising
2Microsoft Bing
Microsoft Merchant Center feed for Bing Shopping and the Microsoft Search Network.
- XML
- TXT
- CSV
- TSV
Bing Promotions
Microsoft Merchant Promotions feed that adds a Special offer badge to Product Ads.
- TXT
- XML
- TSV
Marketplaces
3Amazon
Offer-level flat file that attaches your price and stock to existing Amazon listings.
- TXT
- TSV
- CSV
Merkandi
Wholesale offer feed with Merkandi’s category, unit, ware and country dictionaries.
- CSV
- XML
Vivino
XML feed for Vivino with the producer + wine + vintage + colour naming Vivino matches on.
- XML
AI shopping
1OpenAI
Product feed that surfaces your catalogue in ChatGPT shopping answers and Instant Checkout.
- CSV
- TSV
- JSON
Custom
1Custom feed / channel
Choose exactly which fields to include and add your own columns or elements for any destination.
- XML
- CSV
- TSV
- TXT
- JSON
Formats
Each channel is written in the format its specification accepts. XML (RSS 2.0) and CSV are in the free plugin; TSV, TXT and JSON need Pro.
Need a destination that is not listed?
The custom feed in Pro lets you choose exactly which fields to include and add your own columns or elements, in any of the five formats.